Specialist trade
For specialist dealers
Your demo equipment in front of an audience that knows what it is worth.
Since 1999, avguide.ch has been read by people who take hi-fi and home cinema seriously — and who know what a well-kept display model or a demo unit with remaining warranty is worth. The avguide marketplace puts you in front of that audience directly: with your own dealer page, clear labelling and an environment free of advertising clutter.
What the dealer account offers
Your dealer page
Address, opening hours and a link to your website — together with all your active listings. With the Showcase package the page also shows your logo, a photo of your shop, the brands you carry and, under "Events", your listening days and demonstrations. The page can be found on Google by company name and town.
"Verified specialist dealer" label
Every one of your listings carries the dealer label and your warranty; the listing page leads straight to your dealer page. Buyers who choose a specialist for the warranty, the invoice and the advice recognise your offer at a glance.
New units and demo models
Only dealer accounts can post the offer types "New item" and "Demo unit / display model". Private sellers post second-hand goods only — your new stock does not compete with anonymous grey-market offers.
A vetted environment
Every seller on the marketplace is verified by SMS, and listings are reviewed. Your name appears next to serious offers — not next to spam.
Why the avguide marketplace
The marketplace is aimed at avguide's readership: informed buyers who read reviews, know the prices and can judge quality. For a demo unit at 30% below list price, this is the right address — nobody here needs to be told why that is worth it.
And: we don't take everyone. Dealer accounts are reviewed and activated personally. The requirement is an established specialist-trade presence in Switzerland or Liechtenstein; commercial sellers declare the warranty terms of their offers. That protects you: on the avguide marketplace no grey-market importer appears under the same label as your business.
Basic and Showcase package
- Dealer Basic — free. Verified status with the dealer label, new and demo equipment, warranty details and a dealer page with address, opening hours and website. Listings at the regular single fee.
- Your showcase on avguide.ch — CHF 490.–/year. Your logo on every listing and on your dealer page, a photo of your shop, your listening days, events and promotions under "Events" — announced in every listing —, your brands and services, found on Google by brand and town. Plus 25 listings included and free renewals.
- For the launch: Join by the end of 2026 and the showcase package is free until the end of 2026 — and the whole of 2027 costs CHF 290.– instead of 490.–.
- Up to 30 listings active at the same time, more on request. We set up your dealer page together with you.
How it works
- 1 Submit a request. Company name and website are enough — the form is just below.
- 2 Personal review. We get back to you within two working days and activate your account.
- 3 Start listing. You set up your dealer page — gladly together with us —, photograph your equipment and publish. Interested buyers contact you directly — the sale runs through you, with no sales commission to the platform.
Submit a request
Request for a dealer account — we will get in touch with you personally. Fields marked with * are required.
Questions? Write to us via the contact form — we have known this industry since 1999.